823 Advizers
Lauren
Head Of Employer Brand + Belonging
Qualtrics
W.P. Carey School of Business, Arizona State University
n/a

ASU W.P. Carey School of Business
Q1Career path
Company Culture
Career Development
Employer Branding
3:41
"I saw what I wanted and then I just went and kind of curated my own low learning program."
Q2Main responsibilities
Employer Branding
Social Media Marketing
Recruitment
1:28
"my team manages all of the work that we do around storytelling, our culture at the company, so that when candidates are exploring what company do they wanna work for, which one's gonna be the right fit, they know what it would be like to work here."
Q3Day in the life
Project Management
Communication
Coaching
2:35
"A big piece of what I do now is coaching my team members. We're always working and collaborating and creating something new together."
Q4Most important skills - role
Leadership
Creativity
Communication
1:38
"having this like love for people's stories is a big piece. So like storytelling and just being genuinely interested in people and their stories"
Q5Favorite parts - role
Marketing Campaigns
Positive Behavioral Change
Employer Branding
1:36
"I also love just being able to help change behavior for the positive."
Q6Biggest challenge - role
Stakeholder Management
Project Management
Collaboration
1:02
"The whole stakeholder relationship piece...getting input and getting alignment and being able to have this collaborative nature is totally we want because it creates a better product."
Q7Favorite parts - industry
Technology
Leadership
Innovation
0:44
"It's just innovation all day long. Always looking at how we can be doing things better."
Q8Who thrives in industry
Adaptability
Data-Driven Decision Making
Entrepreneurial Spirit
1:05
"being really in tune with data so that you can make those pivots quickly based on like data-driven decisions."
Q9Wish known before - industry
Advocacy
Influence
Networking
1:27
"It isn't just about the work that you're doing, it is also about how you're doing the work, and it is about who you're doing the work with."
Q10Entry-level positions
Employer Branding
Recruiting
Marketing
0:51
"some really good pathways are like a social media specialist, a marketing coordinator, ... a recruiting coordinator ... and then events specialists"
Q11Significant lesson - career
Business Acumen
Networking
Stakeholder Management
1:09
"Sometimes you just have to connect the dots for people so they can see, um, how it all supports and builds up to together."
Q12College ideas for success
Internships
Networking
Mentorship
1:50
"Try to get internships where you're actually given real work that you can go practice and start working on, and where hopefully you have good coaches and mentors to help you grow."
Q13How identity impacted career
Executive/Leadership
Overcoming Challenges
Advocacy
2:31
"I needed to first check with myself, like, where do I, where do I sit with this? And it was like the clear answer of I am just as capable."
Q14Most impactful experience at W.P. Carey
Networking
Mentorship
Leadership
1:48
"I was sitting alongside peers who were super smart, who would push me. We were, you know, ... learning and growing together."