823 Advizers
Jessica
Sr. Digital Strategist
BOND Entertainment Agency
University of Arizona; 3.5 years did not graduate
N/A

University of Arizona
Q1Career path
Entertainment Industry
Digital Marketing
Career Progression
1:39
"After college. I went straight into digital marketing outside of my bartending career."
Q2Main responsibilities
Creative Development
Data Analysis
Marketing Strategy
1:43
"In my current role we prepare all of the marketing campaigns for a number of different production companies... I create the research and strategy upfront which helps dictate how we're going to reach audiences."
Q3Day in the life
Teamwork
Project Management
Communication
1:10
"Every single day is really different."
Q4Most important skills - role
Communication
Storytelling
Data Analysis
1:00
"Being able to sit back with the data and then tell a story with it, I think is one of the most important skills of this role."
Q5Favorite parts - role
Collaboration
Project Management
Teamwork
0:53
"that opportunity to get to be more involved in Hands-On with all the other areas that my strategy is affecting is definitely one of my more favorite Parts about this role."
Q6Biggest challenge - role
Adaptability
Project Management
Creative Problem-Solving
0:57
"It can be difficult to jump to those very different genres and switch gears so quickly, from hour to hour throughout the day."
Q7Favorite parts - industry
Data Analysis
Storytelling
Creative Field
0:50
"It's always a different story to tell, different project to be a part of and I think that's what I enjoy the most about it."
Q8Who thrives in industry
Resilience
Passion for Entertainment
Adaptability
1:02
"if you have both passion and hunger for it, those are people who find the most success"
Q9Wish known before - industry
Stress Management
Work-Life Balance
Industry Realities
0:58
"Learning to set boundaries for yourself is something that took me a few years to figure out and I watch many people struggle with it when they enter this industry, so I try to give that advice as often as I can: set yourself boundaries."
Q10Entry-level positions
Entry-Level Jobs
Digital Strategy
Agency vs. In-house Roles
1:08
"So those are where I would recommend getting started as a recent college graduate"
Q11Significant lesson - career
Campaign Development
Resilience
Idea Generation
0:57
"Just because an idea of yours gets shot down doesn't mean it was a bad idea."
Q12College ideas for success
Career Exploration
Open-mindedness
Creative Fields
0:45
"It was more than I knew I wanted to be within a creative field that was something that mattered to me"
Q13How identity impacted career
Overcoming Challenges
Imposter Syndrome
Alternative Career Paths
1:40
"At the beginning of my career, it was actually a bit of imposter syndrome. I felt like I was learning and excelling and almost didn't deserve it because I hadn't graduated."