823 Advizers
Elena
Media Director
Fortune 500 Retail Company
Syracuse University
None
Q1Career path
Job Search
Networking
Career Development
2:47
"I probably applied to 400-500 jobs with not a single response back, not an email back, not even a rejection back."
Q2Main responsibilities
Digital Advertising
Marketing Strategy
Media Planning
1:38
"My main responsibilities are to plan, execute, optimize, and report out on all paid media for the brand."
Q3Day in the life
Project Management
Communication
Teamwork
1:53
"I'm very much in the weeds with my team on what's going on with existing campaigns. What's performing, what we need to change."
Q4Most important skills - role
Organizational Skills
Data Analysis
Budget Management
1:12
"being able to find Trends being able to find insights is really valuable"
Q5Favorite parts - role
Brand Storytelling
Advertising
Marketing Communications
0:45
"advertising is how people experience your brand...you kind of hold that at your fingertips"
Q6Biggest challenge - role
Resilience
Project Management
Problem-Solving
0:41
"So, you know, if you value efficiency and those type of things which people in this role often, do you can get derailed pretty quickly and pretty often."
Q7Favorite parts - industry
Advertising
Retail
Culture and Trends
0:58
"The advertising industry is wildly fun. It's very much where innovation happens, where tech advances, and because there's revenue opportunities, there's so many ways that you can kind of experiment and test and do really fun stuff."
Q8Who thrives in industry
Curiosity
Collaboration
Strategic Thinking
1:41
"People are curious, ask a lot of questions and learn for a better understanding of the way things work."
Q9Wish known before - industry
Setting Boundaries
Time Management
Work-Life Balance
1:59
"The work will always be there. It's not a weakness to say that you can't or you cannot do something. It's actually a strength."
Q10Entry-level positions
Assistant Manager Roles
Entry-Level Jobs
Advertising Agencies
0:59
"There's tons of entry-level roles with advertising agencies...They're really incredible, they're built to train and they're built to onboard."
Q11Significant lesson - career
Introverted Leadership
Team Management
Leadership Styles
1:21
"find managers that appreciate that that look for different styles and build their teams. That way those often can be the strongest teams."
Q12College ideas for success
Networking
Career Fairs
Resume Building
0:44
"I definitely took advantage of career fairs. I definitely took advantage of networking."