823 Advizers
Kayla
Client Services Director
MarketSharePR
Sacramento State
N/A
Sacramento State
Q1Career path
Intercultural Communication
Public Relations
Journalism
2:49
"Journalism was a passion of mine, but not necessarily the career path."
Q2Main responsibilities
Communication
Client Services
Project Management
0:55
"I do just a little bit of everything, um, which is nice because as a type A individual, I like to make sure that the baby succeeds."
Q3Day in the life
Client Relations
Varied Work Environment
Public Relations
1:10
"My worst fear was just to be, you know, kind of trapped in a cubicle doing things that I felt were so boring and not making a difference in the world."
Q4Most important skills - role
Communication Skills
Client Relations
Data Analysis & Interpretation
1:40
"I think the skills can be taught, um, in terms of how to work, uh, the backend of social media and things like that."
Q5Favorite parts - role
Making a Difference
Client Success
Communication
0:59
"My favorite part of the job is getting to see that we actually helped to make a difference."
Q6Biggest challenge - role
Client Communication
Content Creation
Social Media Marketing
1:23
"The most challenging part is kind of teaching the clients what they don't know that they don't know."
Q7Favorite parts - industry
Current Events
Pop Culture
Public Relations
1:57
"PR is actually everywhere."
Q8Who thrives in industry
Confidence
Extroverted
Communication
1:00
"They're also really unafraid of their big ideas."
Q9Wish known before - industry
Extroversion
Networking
Communication Skills
1:04
"You really need to be able to get out there and be able to talk to anyone about anything. You know, small talk really should become a strong skill."
Q10Entry-level positions
Account Coordination
Social Media Coordination
Entry-Level Positions
1:34
"Those two positions would be the best bet for anybody trying to get into the industry. Especially if they didn't have the chance to have an internship."
Q11Significant lesson - career
Confidence
Overcoming Challenges
Workplace Challenges
0:45
"It sometimes it feels like you do have to earn your place, even though rightfully, you know, you deserve to be there."
Q12College ideas for success
Internship Experience
AP Style
Media Writing
1:12
"The internship with my current position changed my life."
Q13How identity impacted career
Breaking Generational Cycles
Overcoming Poverty
First-Generation College Student
3:25
"Even just the fact that you got accepted is a game changer for your entire family."
Q14Most impactful experience at W.P. Carey
Networking
Career Support
Alumni Engagement
1:36
"Sacramento State not only supported me while I was in school, but continues to support me even today, all these years after graduation."