823 Advizers

Eileen

Product Marketing Manager

Walmart

Cornell
Columbia MBA

Eileen has 10 years of experience in revenue management, consulting, and marketing in hospitality, tech and retail
Apparel, Beauty, Retail & Fashion
Communication and Marketing
Hospitality Administration
Immigrant

Q1Career path

Networking

Career Exploration

Career Development

3:54

"I actually took a year off to teach English in Japan through the JET program."

Q2Main responsibilities

Go-to-Market Strategy

Customer Research

Product Marketing

0:51

"the external piece...is more of a go-to market launch. So how do we acquire customers and keep them engaged?"

Q3Day in the life

Project Management

Communication

Problem-Solving

1:32

"And then another part of it is like just needing to take a break, a mental break. So sometimes I'll go for a walk or have lunch."

Q4Most important skills - role

Communication

Strategic Thinking

Data Analysis

1:12

"Being able to analyze trends and tell a story"

Q5Favorite parts - role

Communication

Problem-Solving

Strategy

0:47

"I actually really like talking to customers and I like thinking about how can we really help them."

Q6Biggest challenge - role

Teamwork

Project Management

Communication

0:44

"we don't really fully know of the cross-functional team who's the leader, who gets the final say."

Q7Favorite parts - industry

Innovation

Technology

Product Development

1:02

"And I think the actual products are very inspiring, like what's happening and how it's trying to fit customer needs."

Q8Who thrives in industry

Teamwork

Adaptability

Strategic Thinking

0:46

"You have to be okay with constant change and almost have an appetite for it."

Q9Wish known before - industry

Job Search

Technology

Career Development

0:55

"it is not that hard to sometimes switch titles, like if you have transferable work and like to not feel like you're starting something totally new."

Q10Entry-level positions

Consumer Insights

Entry-Level Positions

Marketing Roles

0:56

"consumer insights is actually a great role. Even entry level marketing roles like email marketing manager, things like that, it definitely helps you get started."

Q11Significant lesson - career

Relationship Building

Communication

Teamwork

1:10

"So much of success is actually how well you manage relationships, and so much of how people perceive you."

Q12College ideas for success

Networking

Career Pivoting

Relationship Building

1:35

"I feel like I've always had a focus on relationships and I think that helped me actually, that helped me get my current job"